Kylie Jenner issues Gold Coast mother cease and desist letter over a “Rise and Shine” T-shirt

Kylie Jenner issues Gold Coast mother cease and desist letter over a “Rise and Shine” T-shirt

Billionaire Kylie Jenner reportedly issued a cease and desist letter to a Queensland mother who runs a small clothing business Cased Clothing.The cease and desist letter was reportedly sent over a T-shirt with “Rise and Shine” words written on it. Weeks ago a YouTube video turned meme of Kylie Jenner singing “rise and shine” to her daughter Stormi went viral.

According to Australian morning show Today the Gold Coast mom has been selling the T-shirt for 12 months. She’s not planning to get it remade and she isn’t up for a legal fight with the billionaire reality star.

Kylie Jenner reportedly filed to trademark ‘rise and shine’ already. In 2017 Kylie tried to trademark her name “Kylie” but was shut down by Australian popstar Kylie Minogue.

Sources: 1, 2, 3, 4

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