First bee influencer brings awareness to bee conservation 🐝🐝

Instagram gained a new French influencer and her name is B. She does what all influencers do — takes selfies, posts enviable travel shots and answers Q&As.

B.’s Instagram account gained more than 150,000 followers since she joined in April. The feed is stacked with aesthetically pleasing pics of her buzzing around the world, bee-ing fabulous and increase awareness for threatened bee populations and raise money for the cause.

Bee populations worldwide are declining at a dangerous rate, presenting a huge threat to the world’s food supply, which depends heavily on pollinators. All the funds raised by her brand sponsorships will go to the Bee Fund, which supports pollinator conservation projects in France.

Her first project, called Mayage, aims to unite beekeepers and farmers with careful conservation practices by planting bee-friendly plants and avoiding honey production interruption.

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